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Alan Sugar’s views of women are, “dated” and belittling say critics

Lord Alan Sugar was criticized by the Trades Union Congress, (TUC) today after suggesting that women are more likely than men to discriminate against female employees.

Alan Sugar, the TV star of The Apprentice and successful businessman also hinted he would be reluctant to give a full-time job to a pregnant woman, further, suggesting, in a toy’s out of the pram moment, that because of negative press he may resign his position as the government’s enterprise “champion”.

What makes for good TV entertainment doesn’t fair well in the political world it would appear. Some Labour government figures found the way that Sugar treated female contestants on The Apprentice cause for complaint, ahead of his appointment by Gordon Brown.

In an interview at the weekend, Alan Sugar said the suggestion he did not employ women was “outrageous”.

“Women are the biggest offenders. Women know about women,”said Alan. “They think to themselves, she’s young, she’s attractive, she’s going to get a boyfriend, what’s going to happen. Women think about it more than men, in my opinion.”

When questioned if he would give a job to a woman who was pregnant, he told the interviewer: “Why would anyone give anybody a job knowing … unless it was a temporary job.”

The TUC’s head of equality and employment rights, Sarah Veale said: “It’s this kind of dated attitude that makes working life a real struggle for many women.”

Sugar has had second thoughts about accepting the Brown appointed post, in a rather wimpish quote saying: “Too much negative stuff is really unhelpful. I may decide that this is simply not worth it, when you are giving your time free of charge for no agenda,”

I’ll show you…I’ll fire myself?

         

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Birthing Tips From The Apprentice

This week on week 9 of the Apprentice, the competitors were given the task of selecting baby products which would sale. They had to select their two favourite items to showcase at the UK’s biggest baby show.

So what did the candidates choose to catch the eye of bargin-hunting parents-to-be?

Sir Alan gave the reins to the parents of the teams, Lorraine and James.

Single Mother-of-two Lorraine Tighe, 36, selected a fold-up pushchair as her key product to sell at the Baby Show. She was left frustrated after being unable to successfully demonstrate it’s unique selling point - the easy one-handed fold action.

Other amusing highlights of the show included protective headgear for toddlers - and James McQuillan’s knowledge of the birthing process.

James decided on the discounted birthing pool and enjoyed even sharing some tips for expectant mothers:

         

Ben Clarke, “The Apprentice” fails to impress at Baby Show

Ben Clarke, 22, a trainee stockbroker was fired by Sir Alan Sugar on hit UK TV Show, “The Apprentice.” Ben’s team called Empire failed at a task to sell baby accessories at the Baby Show held in London’s Earls Court.

Week nine for The Apprentice and with only seven left standing, Sir Alan Sugar chose The Baby Show to give his contestants their ninth task.

‘The Apprentice’ which last week attracted over 8 million viewers according to unofficial overnight figures, sent teams to The Baby Show Earls Court where they were tasked with setting up stands and selling their chosen two products alongside over 250 other exhibitors.

Team ‘Empire’ chose to sell rocking horses and birthing pools and team ‘Ignite’ choose to sell a pushchair and thudguard (crash helmet for kids). Team Empire lost with less than half of rival team Ignite’s £1,600 sales.

Fighting for life in the boardroom, Ben resorted to a tired claim: “I can compete at a world class level. I’ve had an army scholarship to Sandhurst.”

Sir Alan dismissed the boast, saying: “Don’t start banging on about b****y Sandhurst again.

“I was in the Jewish Lad’s Brigade, Stamford Hill Division, but it didn’t make me sell computers when I got older!”

Sir Alan delivered his venomous verdict, saying: “Ben I think you think quite a lot of yourself. You over-hype yourself a little bit but at certain stages in this process I was seeing some quite bright light at the end of a long tunnel… but I feel that the light at the end of the tunnel has gone out quite frankly.”

In the black cab, Ben said: “I didn’t want to go this distance - I wanted to go the full way and I wanted to b****y well win it.

“I felt I could win it. I am still adamant that I am better than James, I am probably overall better than Debra as well.”