L’Oreal claims it could turn grey hair back to it’s original colour

October 26, 2009 by Baby Chums  
Filed under: News, Product News

 

Leave a comment

going_greyL’Oreal, the world’s largest cosmetics and beauty company, claims it could halt and potentially reverse going grey.

Dye could become a denizen of the past as hair is restored to it’s natural and younger colour and, scientists believe, will be a product available as an oral pill backed up by haircare products.

According to the experts at Centre Charles Zviak, L’Oreal’s research and development HQ, it is science and by no means fiction. Scientists working there have identified a pair of genes that may play a key role in turning hair grey. If the company’s plans come good, going grey will one day be a thing of the past and available within a decade.

Patricia Pineau, L’Oreal’s Research Communications Director, said: “Hair is an enigma,

“It is a fibre, a material with physical properties. It is also a living organ that grows, greys and falls out. How can we fight this? Do we need a physical approach or a biological approach?”

L’Oreal has put it’s money where it’s mouth is, putting some £581 million last year into research.

Hair, like skin, contains melanocytes, pigment cells that give it colour.

When hair goes grey, there is a progressive disappearance of the melanocytes from the hair. Melanocytes, survive however, even when somebody’s hair has turned grey. While there are still melanocytes in the hair, there is still hope that it could be re-pigmented.

Dr Bruno Bernard said while much more work is needed the findings could lead to new treatments.

“If we can block this progressive decrease, we could block the whitening process,”

[Post to Twitter]  [Post to Delicious]  [Post to Digg]  [Post to Reddit]  [Post to StumbleUpon] 

Welcome back! If you love Baby Chums, please subscribe to our RSS feed.
Thanks for dropping by and enjoy!


Read More related stories...
Baby Born with Highlights in Hair
Larna Allman was born born six weeks ago with blonde...
Melanie Brown Dishes on Her Daughters’ Hair and How She Balances Motherhood
Former Spice Girl Melanie Brown talks about her daughters and...
Experts Call Gwyneth Paltrow “Loopy” About Her Claims Of Shampoo Causing Cancer & ADHD in Kids
Gwyneth Paltrow makes claims that chemicals in children's shampoos can...
Your Ad Here
Bambino Direct

Comments

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!





Recent Posts

Kelsey Grammer Expecting Fifth Child with New GirlfriendKelsey Grammer Expecting Fifth Child with New Girlfriend

Actor Kelsey Grammer, 55, confirmed the news that he will be a father for the fifth time next year. The actor is expecting a... »

Halle Berry Voted Hottest Celebrity MomHalle Berry Voted Hottest Celebrity Mom

The readers of askmen.com voted Halle Berry as the hottest celebrity mom or "MILF" according to the actual title of the... »

Peter Andre Planning on Releasing Children’s Book SeriesPeter Andre Planning on Releasing Children’s Book Series

The father of two revealed that he will be publishing a series of children's books. Peter Andre confirmed that he will be... »

Singer Alanis Morissette Announces She is PregnantSinger Alanis Morissette Announces She is Pregnant

Alanis Morissette revealed in the latest issue of US Magazine that she is expecting her first child. The singer didn't... »

Race Car Driver Jeff Gordon Welcomes a SonRace Car Driver Jeff Gordon Welcomes a Son

The NASCAR driver and his wife Ingrid Vandebosch welcomed their second child, a son. Jeff Gordon is now a proud father of a... »

Robbie Williams and Ayda Field Expecting a Baby?Robbie Williams and Ayda Field Expecting a Baby?

Rumors are circulating that Robbie Williams and his new wife Ayda Field are expecting a baby. The couple just married this... »

Lily Allen Keeps it Casual as She Performs Last Gig Before BabyLily Allen Keeps it Casual as She Performs Last Gig Before Baby

Singer Lily Allen kept her performance at Big Chill casual and practical for a woman who is three months pregnant. Unlike... »

Rod Stewart and Penny Lancaster Expecting Another ChildRod Stewart and Penny Lancaster Expecting Another Child

Rod Stewart is going to be a dad again at the age of 66 as his wife Penny Lancaster is expecting the couple's second child... »

Coco Arquette May Make Big Screen Debut in Scream 4Coco Arquette May Make Big Screen Debut in Scream 4

According to David Arquette who will be reprising his role in the Scream movie with his wife Courtney Cox Arquette, his... »

Amy Poehler Welcomes Second SonAmy Poehler Welcomes Second Son

Actress Amy Poehler and husband Will Arnett welcomed their second son on Friday, August 6th. The former Saturday Night Live... »

    ITN News Entertainment Videos

    Loading...